"I want a sharp screen, which one should I choose?" The answer isn't always the most expensive option; it depends on your customers' "Viewing Distance."

Understanding Pixel Pitch (P)

The P-value is the distance between the center of one pixel to the center of the next (in millimeters). The smaller the number, the denser the pixels, resulting in higher resolution.

Simple Calculation Formulas

• Optimal Viewing Distance (Meters) = P-value x 1

• Visible Viewing Distance (Meters) = P-value x 2

Examples:

• If installed in a meeting room where guests sit 2 meters from the screen, you should choose P1.8 or P2.

• If installed as a storefront sign where people walk past at a 5-meter distance, you can choose P4 or P5.

Choosing a higher P-value for locations where the audience is further away can help you save a massive amount of budget while maintaining the exact same communication efficiency.